I wanna do it like they’re doing it at the Wynn in Vegas. The music scene in Vegas is transforming nightlife in the so-called adult playground. Check out this exclusive article from our friends at Billboard.
Las Vegas hotel group Wynn has locked 34 electronic dance artists into exclusive residencies for 2012- some of them established live acts that usually play concert venues far larger than Wynn’s four day/nightclubs (Encore Beach Club, Surrender, Tryst and XS).
While big acts like Tiësto and Deadmau5 were announced earlier this year, David Guetta, Skrillex, Diplo, and Swedish House Mafia’s Sebastian Ingrosso and Steve Angello are new to this announcement, due out later today. A complete list is below.
The move makes Wynn one of the most powerful bookers of DJ talent in the U.S., let alone Las Vegas, and gives them a leg up in the local nightlife wars. Competitive venues Marquee, Lavo and Tao, managed by Strategic Group, boast relationships with Kaskade, Avicii, Armin van Buuren, and several other acts, but without the combined Top 40 firepower of Wynn’s new roster.
“Residencies with this many artists, offering this caliber of talent, will create a remarkable experience for fans of the electronic dance music genre,” said Jesse Waits, co-owner and managing partner of XS and Tryst nightclubs. “Our venues will feature an incomparable lineup in 2012. With the addition of special surprises throughout the year, there will be no better destination for music enthusiasts than Wynn Las Vegas.”
But in the end, the real winner is the city of Las Vegas: With a 365/24/7 take on nightlife, and Electric Daisy Carnival’s 250,000-person, three-day party set for June, Sin City has unseated Ibiza to become the world’s primary destination for EDM.
Sultan & Ned Shepard
Article by: Kerri Mason